This integration is extremely important for our business. On a scale of 1 to 10 for feature importance, this is a 9.
Winston Li
Founder
90%
Cash Flow Lag: 90% of their revenue arrives via ACH, which traditional Canadian banks often struggle to handle efficiently.
This integration is extremely important for our business. On a scale of 1 to 10 for feature importance, this is a 9.
Accounting is officially automated. We’ve launched Canada’s first Direct API Accounting Connectivity to end the era of manual CSV uploads and broken bank feeds. Now, you can sync global transactions to QuickBooks, Xero, and Wave with 1:1 precision and zero manual effort.
Arima is a premier synthetic data and predictive modeling platform that has redefined how marketing professionals make decisions. By providing a sophisticated "privacy-first" data ecosystem, Arima helps brands and agencies understand where to allocate marketing budgets for maximum impact.
Their client roster reads like a “who’s who” of global leaders across consumer, automotive, telecommunications, and professional services. Recognized by top industry publications and decorated with multiple awards, Arima is the trusted engine behind data-driven campaigns for both Fortune 500 companies and high-performing boutique agencies.
At the helm is Winston Li, Arima’s Founder. A leading statistician in marketing measurement, Winston is a pioneer in advanced modeling. Before founding Arima, he led data science teams at PwC Canada and Omnicom Media Group. Winston understands that in both data science and finance, precision is non-negotiable.
As a truly global company, Arima’s financial footprint is borderless. They manage a global team of contractors and employees, subscribe to international software stacks, and travel frequently to U.S. marketing conferences.
Before Loop, Arima faced the same friction as most Canadian scale-ups:
Arima integrated Loop into the core of its operations to act as a local business in every market it touches.
How Arima uses Loop today:
The Impact: Based on Arima’s 2025 use of Loop, we estimate that the company saved over $10,000 in fees and FX markups. By eliminating wire fees and the standard 2.5% "hidden tax" on traditional corporate cards, Arima successfully reinvested those savings back into their data models.
As a company that processes 90% of its revenue via ACH and manages payroll across four currencies, Arima’s financial back-office is complex. Before Loop’s accounting launch, Winston’s team was stuck in a cycle of manual reconciliation—downloading separate CSV files for every currency ledger and manually uploading them to ensure their books were accurate.
Winston and the Arima team were instrumental members of our Accounting Beta Group. Their feedback helped us refine the sync logic to ensure that a "direct integration" wasn't just a marketing term, but a tool that could handle the high-pressure demands of a global data company.
With the general release of Loop’s Direct API Accounting Connectivity, Arima has moved from manual workarounds to total automation. By establishing a direct digital bridge to their books, Winston’s team has gained:
For Arima, this isn't just an "add-on" feature; it is the infrastructure that allows them to continue their global expansion without increasing their administrative headcount.
"This integration is extremely important for our business. On a scale of 1 to 10 for feature importance, this is a 9." > — Winston Li, CEO, Arima
This is a brief blurb that should summarize what loop does. Maybe it will serve as a brief intro to some of the features?
