3 mins

How alder grew with seamless access to working capital

Published on

Open Account

6 hours

Avg. hours saved weekly

Up to $1M

In access to working capital

72 hours

To access working capital

gradient blobs of green and pink backgrounds

“The partnership with Loop exceeded our expectations. Loop's dedicated team consistently delivered exceptional service, maintaining a level of attentiveness and responsiveness often absent in interactions with larger financial institutions. We valued the transparent communication, ongoing collaboration, and genuine care that permeated every interaction with Loop.“

Naomi Blackman
Co-Founder, alder

The Problem

alder needed access to working capital to fulfill purchase orders. For a modern, fast growing business, getting financing from the banks proved to be difficult


In their pursuit of working capital solutions, alder encountered the signature Canadian banking system's risk-averse nature. Securing a credit card with a sufficient limit proved challenging, pushing alder to seek a more flexible and forward-thinking financial services provider.

Even for an ecommerce operation this size, alder could only get up to a $10k limit for a credit card. Not even enough to cover monthly ad spend.

Loop quickly emerged as the ideal partner, offering higher credit limits and tailored financial solutions thanks to a deep understanding of the unique challenges faced by entrepreneurs.


The Solution

Unlocking faster growth with Loop’s international banking platform and tailored capital solutions


alder was able to use Loop’s US-domiciled financial services to capitalize on favorable foreign exchange rates and reduced transaction fees, providing a solid foundation for financial success. Paying suppliers, shippers and vendors in the US traditionally means wire fees, long payment times and FX fees.

But with Loop enabling companies to do their USD banking in the USA, alder could do business in the US as if they too were an American business. This meant free transfers on the local ACH network, no conversion fees and rapid payments. Keeping their American suppliers happy added the extra juice alder needed for faster US expansion.

More growth also requires more inventory. Loop's purchase order financing emerged as a cost-effective alternative, allowing alder to fund inventory and fuel expansion without diluting their ownership.

Loop is one of the only banking platforms in Canada that offers entrepreneurs the option to finance large orders so you can grow now and pay later. Moreover, the terms are mandated to be entrepreneur-friendly with lower financing costs than alternative options and repayment tied to business milestones rather than suffocating cash flow with options that take a % of daily sales.


The Results

alder maintained ownership, saved time and found a solution that enabled them to take on new large orders to grow their business


Loop's purchase order financing proved to be a cost-effective way for alder to fund their inventory and expansion plans without diluting their ownership. This enabled alder to have the necessary resources for growth while maintaining control over their business.

Sending payments across the border also means doing foreign exchange. With Loop, Jody is able to get the best rates when converting CAD to USD and converting USD revenue back to CAD. This means more cash flow back in the hands of Sundays to focus on other growth initiatives.

Loop's payment portal proved to be a game-changer for alder. Compared to traditional banking portals, the efficiency and convenience of Loop's platform streamlined payment processes for vendors. By consolidating financial operations into one centralized system, alder saved more than 6 hours every week with seamless money movement and by eliminating the bureaucracy associated with multiple platforms. Rapidly growing businesses need access to rapid banking services.

alder highly recommends Loop to any entrepreneur going on an adventure. Loop's commitment to addressing entrepreneurs' pain points aligned perfectly with alder's vision. Beyond providing financial services, Loop became a supportive sounding board for financial matters, reinforcing the bond between alder and their financial partner.

woman holding phone

This is a brief blurb that should summarize what loop does. Maybe it will serve as a brief intro to some of the features?

blue quotes

This is a brief blurb that should summarize what loop does. Maybe it will serve as a brief intro to some of the features?

gradient blobs of green and pink backgrounds
gradient blobs of green and pink backgrounds

Products alder used to fuel their growth

Beyond providing financial services, Loop became a supportive sounding board for financial matters, reinforcing the bond between alder and their financial partner.

Two circles overlapping with the semi circle coloured in

Working Capital

Learn more
Loop card icon with arrow

Corporate Credit Cards

Learn more
Loop card icon with arrow

Global Accounts Payable

Learn more

Grow faster when banking with Loop

Save 5% of your revenue on fees, get local accounts, multi-currency credit cards and more.
Case Studies

See How Loop is saving clients
$40k per year

View All Case Studies
gradient blobs of green and pink backgrounds